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CIRCULATION
5,159 (ABC)
POPULATION IN PRIME CIRCULATION AREA
22,097
PUBLISHED
Monday, Wednesday & Friday (Paid)
Address
37-41 Bromfield Street
Colac 3250
Ph: 03 5231 5322
Fax: 03 5231 1943
Email:
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Website: www.colacherald.com.au
Profile
Nestled amid the rich green pastures of the Western District and fringed by the Otway forests, Colac is only 160 km south-west of Melbourne, supporting many stable industries including dairying, timber and tourism. Dairying stands out as the life blood of the district with around 1,500 local farmers securing their livelihood directly from the industry. Bonlac has two factories servicing the local and overseas markets and Regal Cream has a factory supplying products nationally. The neighbouring Otway forests have also provided Colac with a strong timber industry which supports several sawmilling and wood chipping enterprises as well as the TreeCorp pine plantation and Blue Gum seedling farms.
Prime circulation area
The Colac Herald is delivered with daily papers in the areas of the City of Colac, Shires of Colac, Otway, Surfcoast and Corangamite, the towns of Winchelsea, Lorne, Wye River, Skeens Creek, Apollo Bay, Cobden, Simpson, Timboon, Cororooke, Coragulac, Beeac and Cressy.
Industries
Dairying, cattle, fat lambs, vegetables, sheep for wool, timber, dairy products, clothing.
Mechanical Details
|
Page Size: |
38 cm |
|
|
|
|
|
|
|
|
Column Width |
1 |
2 |
3 |
4 |
5 |
6 |
7 |
8 |
|
EGN 7 Col: |
35 |
72 |
110 |
148 |
187 |
224 |
260 |
|
|
Classified 7 Col: |
35 |
72 |
110 |
148 |
187 |
224 |
260 |
|
Minimum EGN Size
5cm x 1col
Minimum Classified Size
5cm x 1col
Deadlines
Monday:
Bookings
Display: Noon 4 days prior
Classifieds: Noon 3 days prior
Material
Display: Noon 3 days prior
Classified: Noon 1 day prior
Wednesday and Friday:
Bookings
Display: Noon 3 days prior
Classifieds: Noon 1 day prior
Material
Display: Noon 2 days prior
Classified: Noon 1 day prior
Delivery
Mail, courier or email as PDF to
This email address is being protected from spambots. You need JavaScript enabled to view it.
Or via Quikcut, Colac
Inserts
The Colac Herald
Rural Press Printing
30-32 Grandlee Drive
WENDOUREE VIC 3355
Max size 39cm x 27.5cm
Min size 30cm x 18cm
Min weight 100gsm. Extra handling fee of $50 per order will apply to inserts outside these specifications
Insert Quantity
Monday: 5,800
Wednesday: 5,800
Friday: 6,300
Newspaper Advertising Rates|
|
|
Rate |
+GST |
=GST Inclusive Rate |
|
Casual EGN |
$5.60 |
$0.56 |
$6.16 |
|
Classified |
$5.60 |
$0.56 |
$6.16 |
|
250cm |
$5.00 |
$0.50 |
$5.50 |
|
500cm |
$4.70 |
$0.47 |
$5.17 |
|
1000cm |
$4.55 |
$0.45 |
$5.00 |
|
2500cm |
$4.35 |
$0.43 |
$4.78 |
|
5000cm |
|
|
|
|
Spot Colour |
$100.00 |
$10.00 |
$110.00 |
|
Full Colour |
$350.00 |
$35.00 |
$385.00 |
|
Inserts |
$85.00 per 1000 |
$8.50 |
$93.50 |
Rates effective from July 1, 2011 – June 30, 2012